Field team app
The field team app for field marketing
Brand ambassadors, sampling crews, event staff, poster and sign installers: one app for everyone you send out, and one record of what they did.
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Field marketing happens where you can’t see it
Field marketing teams work out of sight: on corners, at events, in stores, along a sign route. Managers spend their day chasing updates, and clients still ask the same question at the end: did it actually happen, and where?
StreetPOP is a field team management app built around one simple habit. At every stop, the team member takes a photo in the app. The app adds the GPS location and the time on its own, files the photo under the right campaign and market, and puts it on a live map. That one photo is the check-in, the proof and the line in the client report.
It works the same for a single sampling day and a multi-city launch, for a street team handing out flyers and for poster crews or sign placers on a route. For running the people side, see how to manage a street team.
What StreetPOP gives you
Campaigns per person
Each team member sees only the campaigns they’re assigned to, on their phone.
Photo check-ins with GPS and time
Every stop is a photo pinned to where and when it was taken, recorded by the app, not typed in.
Live team map
See coverage across every market while the team is still out, and catch gaps before the shift ends.
Works with no signal
Photos save on the phone and upload by themselves when the signal comes back.
Reports for payroll
Photos by team member, campaign and market, ready for paying people per shift or per stop.
Client proof page
One link with the photos, a map of every location and the dates. No app or login for the client.
How it works
- 1
Set up the campaign
Create it, add the dates and markets, and assign the team.
- 2
Team signs in
Each person signs in with their email and a code, no password, on Android, iPhone or the web.
- 3
Photo at every stop
GPS, time and campaign are added automatically. Notes for anything unusual.
- 4
Report and pay
Share the proof page with the client and pay the team from the same record.
Questions
What is a field team app?
A field team app gives people working away from the office (field marketers, brand ambassadors, installers) their assignments on their phone and a way to report the work, and gives managers one view of what got done, where and when.
What is field marketing?
Field marketing is marketing done in person, out in the world: sampling, street teams, event activations, in-store promotions, postering and signs. It’s judged on coverage and proof, which is why a record of every stop matters.
Does StreetPOP track my team’s location all day?
No. Location is recorded only when a photo is taken in the app. It’s proof of the work, not a background tracker.
Can I use it across several cities?
Yes. Every photo is filed by campaign and market, and the map and reports show each market separately or all together.
Run your next campaign on StreetPOP
We’re onboarding a small group of agencies, promoters and install companies now. The first 20 companies get their first year for $5.
2019of 20 early-access spots left